Freelancer Tamal
All case studies
United States · Health & Wellness (CBD)

Mapped 2,000+ keywords and ranked 85+ on page one for a premium US CBD brand

Comprehensive keyword research and SEO strategy for Rena's Organic — a premium organic CBD and hemp e-commerce brand featured on 150+ TV news stations as a trusted CBD source.

2,000+
Keywords researched
85+
Page-1 rankings
+250%
Organic traffic
+180%
PDP conversions
The problem

What was broken.

Premium product, beautiful brand, but lost in one of the most regulated and competitive verticals on the web. No clear keyword map, weak product-page targeting, and zero plan for which content to build first.

The strategy

What we did.

  1. 01Analyzed 2,000+ candidate keywords across CBD oils, gummies, topicals, and pet products — categorized by informational, navigational, commercial, and transactional intent.
  2. 02Built keyword clusters for category and product pages, plus 300+ long-tail terms with lower competition and higher conversion potential.
  3. 03Optimized 50+ product pages with keyword-mapped titles, meta descriptions, and H1–H6 structure; rewrote category pages around primary clusters.
  4. 04Delivered a 12-month content calendar with 100+ blog topics, 80+ FAQ / voice-search questions, and seasonal + local CBD keyword sets.
The result

What changed.

Within 6 months, organic visibility grew 250%, 85+ keywords ranked on page one, CTR climbed 45% from rewritten meta, and product-page conversions from organic jumped 180%.

Duration: 6 months

Want results like this?

Book a project call