The background, and the receipts behind it.
Anyone can call themselves an SEO expert. This page lists what I've actually done, what I know well enough to be accountable for, and where you can check it yourself. No certificates bought from a course platform, no invented awards.
Experience
Practising since 2019
Started with on-page work for local Rangpur shops, then moved into technical SEO, ecommerce and AI search. Every engagement since has been hands-on delivery, not resold labour.
200+ client engagements
Audits, retainers and one-off recoveries across Bangladesh, Australia, Switzerland, Germany, Singapore and the US — B2B SaaS, Shopify stores, clinics, studios and local service businesses.
Migration and penalty recovery
Post-migration indexation collapses, ranking drops after redesigns, and helpful-content pressure. Diagnostics run against Search Console and log data, not guesswork.
AEO and GEO since 2024
Structured-data and entity work aimed at ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews — a service most agencies in this market still don't offer.
Areas of expertise
- Technical SEO and crawl/indexation diagnostics
- Core Web Vitals and front-end performance
- Local SEO and Google Business Profile
- Ecommerce and Shopify SEO
- Structured data (JSON-LD) implementation
- Answer Engine Optimization (AEO)
- Generative Engine Optimization (GEO)
- Bengali-language and bilingual SEO
- Keyword research and content strategy
- Search Console and GA4 measurement
Verifiable proof
Documented case studies
8 engagements written up with the starting problem, what was actually done, and the outcome — including client names and live sites you can open.
Check itClient testimonials
Quotes from founders and marketing leads, published with role and market rather than anonymous five-star filler.
Check itPublished answers and research
Benchmarks on AI citation behaviour and a public Q&A library, with the method described so anyone can rerun it.
Check itPublic working notes
Long-form guides, checklists and free tools — the same frameworks used in paid engagements, published openly.
Check itPublic profiles
How engagements run
- Scope, deliverables and timelines are written down before any invoice.
- You keep admin access to your own Search Console, GA4, hosting and Google Business Profile.
- Reporting is built from Google's own data, not a vendor dashboard that only shows good news.
- No purchased links, private blog networks or ranking guarantees — the downside lands on your domain, not mine.
- If a tactic carries risk, you hear the risk before it ships.