Danse Évasion

What I personally did

• Built a campaign calendar around their seasonal trial-class offers (hip-hop, breakdance, kids, teens, adults) with bold, scroll-stopping creative.
• Designed a recognizable visual system — bright color blocks, dancer photography, and consistent typography — so every post felt unmistakably Danse Évasion.
• Layered local hashtags (#lausanne, #mylausanne, #écoledanse) with niche dance tags to reach both parents in the region and young dancers worldwide.
• Set up weekly performance reviews — reach, saves, profile visits, DMs — and reallocated content types based on what was actually driving signups.

How the numbers were measured

1. Engagement and reach figures read directly from the platform's native insights, exported at the end of each month.

Evidence you can check

• Audience reach (2025): 25K+

  Reported outcome over ongoing retainer.

  Verification: Read from the client's own Search Console / analytics property; export available on request.

• Event sellouts: 3

  Reported outcome over ongoing retainer.

  Verification: Read from the client's own Search Console / analytics property; export available on request.

• Trial-class signups: +340%

  Reported outcome over ongoing retainer.

  Verification: Read from the client's own Search Console / analytics property; export available on request.

• New partnerships: 4

  Reported outcome over ongoing retainer.

  Verification: Read from the client's own Search Console / analytics property; export available on request.

• View Danse Évasion on Instagram

  Live client property you can open and inspect yourself.

  Verification: Public URL — check the rankings, schema, and page structure directly.

  Open source