Why Bangladeshi SaaS Brands Are Invisible in ChatGPT (And How to Fix It)

Bangladesh has produced genuinely good SaaS brands serving global markets — and yet when I run buyer-intent prompts in ChatGPT and Perplexity, almost none of them get cited, even on niche prompts where they're objectively a better fit than the US incumbents that do get cited.

Why doesn't ChatGPT recommend Bangladeshi SaaS brands?

Three reasons: (1) weak entity footprint — most lack Wikidata entries, Crunchbase profiles, or sameAs networks that let LLMs disambiguate them as known entities; (2) thin schema on marketing pages — under 10% ship FAQPage; (3) low third-party citation density on sources LLMs trust (industry trade press, Reddit, niche blogs). The product is fine; the AEO infrastructure isn't there.

The diagnostic in 5 minutes

Search your brand name in Wikidata. Search your brand on Crunchbase. View source on your homepage and ctrl-F for 'application/ld+json'. Run a buyer-intent prompt in your category in ChatGPT. If you score zero on Wikidata, zero on Crunchbase, missing FAQPage schema, and zero ChatGPT citations — congratulations, you're in the 80%+ of Bangladeshi SaaS that's invisible.

The fix in 90 days

Month 1: Ship FAQPage + Article + Person schema across your top 15 pages. Add 50-word quotable answer blocks under the first H2 of each. Month 2: Create Wikidata, Crunchbase, and Google Knowledge Panel. Add Person schema for all founders/execs with sameAs to LinkedIn. Month 3: Earn 5 third-party citations from industry sources — guest bylines, podcast appearances, niche blog mentions. Track citation count weekly.

Why this matters more for Bangladeshi brands than US ones

US brands often have entity authority by accident — TechCrunch covered them, they're on Y Combinator's directory, ex-employees have Wikipedia pages. Bangladeshi brands rarely have that ambient entity infrastructure, so they need to deliberately build it. The good news: the playbook is the same and the cost is lower.

Real example

A Dhaka-based B2B SaaS client started with zero ChatGPT citations on 30 priority prompts. After a 90-day program — schema rebuild, Wikidata, Crunchbase, 6 third-party bylines — they hit 19 citations and started receiving inbound demos sourced from AI surfaces. The cost was a fraction of a US-based AEO program.

Frequently Asked Questions

Do US-based AEO tactics work for Bangladeshi brands?

Yes, fully. The playbook is engine-agnostic and country-agnostic. The only adjustment is which third-party citation sources are realistic to earn.

Should I target English or Bengali AEO?

If your buyers are global, English. If domestic-only, both. Bengali AEO is wide open because almost no one is doing it.

How long until I see citations?

60–120 days for long-tail prompts. 6+ months for competitive head terms in a category dominated by incumbents.

What's the lowest-effort first step?

Add FAQPage schema with 5 real Q&As to your homepage and pricing page. Single change, measurable lift within 30–60 days.

Can a small SaaS team execute this without an agency?

Yes. The 90-day program is realistically a 1-person effort at 8–12 hours/week if the person knows the playbook.